How our video production service enhanced a Wealth Manager’s online presence
Background - how it came together
Titan Wealth are a UK wealth manager in a strong growth phase - they have a compelling story for professional intermediaries in the wealth sector and HNW clients directly.
They wanted to use our “Film With Us” package to conduct two interviews in London with senior executives, including the CIO (Ian Wood) & CEO (James Kaberry).
In conversation with David Bell, they discussed how portfolios are constructed with the CIO and a broader business conversation with the CEO.
How to enhance your storytelling with Film With Us and Profile+
To create two 15 minute interviews with Ian Wood & James Kaberry, with a pre-prepared conversation outline that has been approved by Titan’s compliance team.
From the interviews, we would create a number of shorter, social media friendly clips for distribution on Linkedin by Titan Wealth & PCD Group.
The full content would be distributed via PCD Group magazine to our database by email and social media.
The content will be made available to Titan to host on their website.
Solutions
We produced the two interviews on time and on budget, which followed the pre-approved outline, so met all their production requirements for the assets.
Titan selected a number of short clips from the conversations which they felt were most impactful, which we produced for them to distribute.
The Titan team pushed the clips through their social media channels and placed the full interviews on their website.
PCD also exploited the clips and interviews through social media channels and the digital magazine.
Benefits
Hassle free video production with a competitive pricing package.
Delivery of full interviews and clips on time and on budget.
Titan experienced a boost in enquiries through their social channels and website follow the publication of the interviews.
The PCD community are now more familiar with the Titan brand and offering, expanding their opportunity at our events.
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